Vicky Pattison vows to give up watching weight after dieting from age of 13 (Image: WireImage)

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Vicky Pattison says she might not be the skinniest she's ever been, but she's definitely the happiest.

The former I'm A Celebrity winner has made some big changes to the way she thinks over the last few years, and it's certainly paying off.

She's adopted a no-nonsense approach to social media and given up giving herself a hard time if she fancies indulging a bit every now and again.

It's a lesson we could all take on board, especially after the tough time we all went through in 2020 – and are still going through now.

The former Geordie Shore star says she's on a mission to make people feel positive, support other women and make people laugh, because quite frankly, it's something we all need right now.

Vicky says she's happier than ever after she stopped caring about numbers on a scale
(Image: WireImage)

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And after years of dieting and saying "no" to the things she wanted to do and eat, the 33-year-old is finally saying "yes" to pudding.

She's teamed up with Hartley's 10 Cal Jelly and told the Mirror all about her mission to make people smile during an exclusive chat.

She said: "This year more so than ever we shouldn't be being too hard on ourselves. I'm not a massive fan of self-sacrifice and self-deprivation anyway because life is to be lived, but I do think it's nice that you can make small changes to your diet which if you do consistently you can have great results, it makes you feel healthier and happier.

"So my plan is saying yes to pudding but switching it out to a little jelly pot."

Vicky has said in the past that despite what people might have thought, she wasn't actually happy when she was at her skinniest.

She told us: "I still maintain that sentiment, it's taken me a long time to feel that way.

She says she might not be her skinniest but she's definitely her happiest
(Image: Instagram)

"I'm 33 and last year I took a lot of stress as I'm sure a lot of other people did, but among other things it was a great year to reflect and I feel like one way or another I've watched my weight and dieted since I was 13.

"That's 20 years! It's longer than I've just enjoyed my life and lived it.

"I'm not pointing fingers and saying 'It's the media' or 'It's society', I think a couple of years ago I realised I want to be happy and I want to be healthy but I don't want a number on a scale to be what drives me anymore and I don't want to be obsessed with clothes sizes any more."

The brunette beauty, who has her own podcast The Secret To…, added: "I kind of gave up that way of thinking and just focussed instead on non-scale goals, things like I wanted to train harder and eat right, incorporating changes like I've mentioned, getting your five a day, switching out refined sugars for the jelly pots.

"But ultimately just happiness and health being the goal rather than a certain weight and I'm so much happier, I really am.

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Vicky has teamed up with Hartley's 10 Cal Jelly
(Image: Hartley's)

"I do credit turning 30 with a lot of it and that certain level of acceptance that comes with getting older, liking who you are and what your body shape is, you stop fretting as much and accept it and feel happy.

"I'm certainly not the skinniest I've ever been but I'm definitely the happiest."

A couple of years ago, Vicky, who is loved up with former TOWIE star Ercan Ramadan, said she made a promise to herself to only do TV shows she likes, work with people she likes and only work with brands she truly believes in and loves.

And she said changing her approach to social media was a big part of that.

"A couple of years ago I had a really bad year and I just had no energy to keep up a charade on social media any more," Vicky confessed.

Vicky is loved up with boyfriend Ercan Ramadan
(Image: Vicky Pattison/Instagram)

"It was just an effort to get out of bed quite frankly so I gave up trying to be anything I wasn't and I was just super honest across social media and what I found, when I opened up about having a bad day or finding something difficult or struggling, the response I had was so overwhelmingly supportive and kind that I just kept going down that road.

"The more honest I was and the more people who came forward and said 'Oh I'm struggling with that' or 'I'm having a bad day too', there's always someone going through something similar so I kind of kept in that vain.

"There's this amazing community right at your fingertips where if you share something or open up, it'll make you feel better. I know that social media has lots of negative points, just last night I was upset because I was getting trolled, but on the most part it's filled with lovely people who can inspire and make you feel like you're not alone.

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Vicky has started taking a no-nonsense approach to social media
(Image: Vicky Pattison/Instagram)

"I did lean on that community an awful lot during lockdown.

"My advice to people is just don't be too hard on yourself. It was a horrible year last year and this year hasn't got off to the start we wanted it to and I just think being kind to yourself goes a long way. Practice a little bit of self care."

* Vicky Pattison is saying YES to pudding this January with Hartley’s 10 Cal Jelly, each pot is under 10 calories! Check out the @10caljelly Instagram feed for more details